A meme-stock ETF has returned, with its largest holding, Opendoor (OPEN), surging over 1,100% since July. The rally mirrors the 2021 GameStop phenomenon, fueled by retail hype and social media, sparking concerns of a speculative bubble.

October 8, 2025
Source:
MarketWatch
Opendoor Surge Sparks "Meme-Stock" Comparisons
The return of a prominent meme-stock ETF is drawing market attention, largely due to its top holding, Opendoor (OPEN). The real estate technology firm has seen its stock skyrocket over 1,100% since July 2025, a rally that has earned it direct comparisons to the historic GameStop saga of 2021.
This explosive growth is not tied to a sudden shift in the housing market but rather to a surge in retail investor enthusiasm. The dynamic is familiar: high-volume trading, fervent discussion on social media, and a narrative that pits individual traders against institutional expectations.
The New GameStop?
Opendoor is now one of the most discussed stocks on platforms like Reddit's Wall Street Bets and Stocktwits. The parallels to GameStop are undeniable for many market watchers.
"OPEN definitely feels like the 2025 version of the Gamestop Meme mania," says Nick Battista of tastylive, noting the "same sort of social media coverage" and highly expensive options pricing that signal extreme volatility.
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Source:
Yahoo Finance
Catalyst and Expert Warnings
The fire for Opendoor's rally was lit by a single influential voice. Hedge fund manager Eric Jackson publicly announced a bullish position on the company, setting a price target of $82 per share. This endorsement immediately catalyzed a wave of retail buying.
While Jackson maintains that Opendoor is a legitimate "turnaround story" and not a meme stock, the market's reaction has been purely speculative in nature.
Disconnect from Fundamentals
Experts are urging caution, highlighting a significant gap between the stock's price and its underlying business performance. This momentum, they argue, is not sustainable without tangible results from the company.
According to Derek Horstmeyer, a finance professor at George Mason University, the "current momentum is largely speculative…disconnected from underlying business fundamentals." This creates substantial risk for investors who buy in at elevated prices, as speculative rallies can reverse quickly and sharply.
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Source:
Seeking Alpha
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