Top Construction PR Agency Services Compared
Your construction projects deserve media attention. A specialized PR agency ensures your story gets told, builds credibility, and attracts new business.
Businesses often look for a specialized construction pr agency to cut through the noise and build credibility in a competitive market. A dedicated firm understands the industry's language and media landscape. PR.plus offers a modern, affordable alternative with guaranteed placements on AP News and over 500 other outlets, delivering professional writing and a fast turnaround to get your projects noticed.
What Does a Construction PR Agency Do?
A construction PR agency helps contractors, architects, and developers build a positive public image and attract more business. They do this by securing media coverage that highlights your expertise and projects. Key services include:
Media Relations: Getting your company featured in news articles, trade magazines, and online publications.
Brand Positioning: Shaping your company's story to make you a recognized leader in the industry.
Project Showcasing: Announcing new developments, groundbreakings, and completions to generate excitement.
Content Creation: Writing press releases, case studies, and articles that demonstrate your value. See our pricing to understand how affordable this can be.
Digital PR: Building high-quality backlinks to your website from news outlets to improve your SEO. Our distribution list includes over 500 sites.
Ultimately, their goal is to manage your reputation and ensure potential clients see you as a credible and trustworthy choice.
How to Choose the Right Construction PR Agency
Selecting the right partner is crucial for your brand's success. Here’s what to look for:
✅ Industry Experience: Do they understand the difference between commercial development and residential contracting? Look for proven experience in your specific sector.
✅ Transparent Pricing: Avoid agencies with confusing fee structures. A clear, flat-rate model like PR.plus offers is often more predictable and budget-friendly.
✅ Guaranteed Distribution: Ask if they can guarantee placements. Knowing your news will appear on credible sites like the AP News network provides peace of mind.
Pro Tip: Request a distribution list and examples of past work for construction clients. This helps verify their capabilities and ensures they are a good fit for your goals.
Feature | PR.plus | Ripley PR | Eberly & Collard |
|---|---|---|---|
Pricing Model | Flat-Fee (from $147) | Monthly Retainer | Monthly Retainer |
Guaranteed Placements | Yes (AP News + 500+ sites) | No (Earned Media) | No (Earned Media) |
Writing Included | Yes, by professionals | Yes, part of retainer | Yes, part of retainer |
Turnaround Time | 24-48 Hours | Weeks to Months | Weeks to Months |
Core Focus | Press Release Distribution | Full-Service PR Strategy | Integrated Marketing |
PR.plus
Ripley PR
Eberly & Collard Public Relations
UPRISE
Taylor Cole
Hundred Stories
Construction PR
C-Suite Content
4.8
4.3
4.2
4
4.1
3.9
3.8
3.7
PR+ Advantage
Guaranteed Media Placements
AP News Network Coverage
Fast 48-Hour Turnaround
White-Label for Agencies
Boost Your Website's SEO
Writing & SEO Included
Build Instant Credibility
Comparing Top Construction PR Agencies
Finding the right PR agency is key to getting your projects the attention they deserve. We've compared some of the top names in the industry to help you decide.
1. PR.plus
PR.plus is a modern solution for construction companies, architects, and real estate developers seeking fast, credible, and affordable media coverage. We specialize in press release distribution that guarantees placement on the AP News network and 500+ other news outlets. Our all-in-one packages include professional writing and SEO optimization, making it easy to announce new projects, awards, and partnerships. Explore our straightforward pricing and extensive distribution list to see how we provide maximum impact without the high retainer fees of traditional agencies.
Pros:
Guaranteed placements on major networks.
Affordable flat-rate pricing.
Includes professional writing and SEO.
Extremely fast 24-48 hour turnaround.
Cons:
Not a traditional full-service retainer agency.
Focus is on press release distribution, not long-term media relations.
2. Ripley PR
Based in Tennessee, Ripley PR has carved out a niche in the home service and construction industries. They are a full-service agency offering media relations, crisis communication, and content marketing. They are known for their deep industry knowledge and focus on B2B clients, helping them secure placements in trade publications. Their approach is strategic and long-term.
Pros:
Deep expertise in construction and skilled trades.
Offers comprehensive PR strategies.
Cons:
Operates on a monthly retainer model, which is expensive.
Longer turnaround times for results.
3. Eberly & Collard Public Relations
Eberly & Collard focuses on building materials, architecture, and construction clients. They provide integrated marketing services that blend PR with advertising and digital marketing. With decades of experience, they have strong relationships with trade media and a portfolio showcasing high-profile building product brands and design firms.
Pros:
Specializes in the building products and architecture sectors.
Integrated marketing and PR services.
Cons:
Higher cost due to their full-service model.
May not be suitable for companies needing quick, one-off announcements.
4. UPRISE
UPRISE is a digital marketing and PR agency that serves various industries, including real estate and architecture. They are skilled at creating campaigns that blend media outreach with social media and influencer marketing. Their focus is on creating a strong digital footprint for clients, making them a good choice for firms targeting online audiences.
Pros:
Strong focus on digital and social media PR.
Experience with high-profile real estate projects.
Cons:
Broader focus, not exclusively construction.
Campaign-based pricing can be unpredictable.
5. Taylor Cole
Taylor Cole is a public relations firm with a strong footing in the real estate development sector. They are known for launching luxury residential projects and commercial properties. The firm handles everything from media events to community relations, making them a go-to for developers looking to make a splash in a new market.
Pros:
Expertise in luxury real estate development PR.
Strong media connections in the property sector.
Cons:
Niche focus may not fit general contractors.
High-cost retainer services.
6. Hundred Stories
Hundred Stories is a PR and marketing agency specializing in real estate, architecture, and design. Based in New York, they work with high-end developers and architectural firms to build brand narratives. They are known for their creative campaigns and strong relationships with lifestyle and design media outlets.
Pros:
Specializes in high-end real estate and architecture.
Creative, story-driven approach.
Cons:
Primarily serves the luxury market.
Services come at a premium price point.
7. Construction PR
As their name suggests, Construction PR is a UK-based agency dedicated entirely to the construction industry. They help clients with media relations, social media management, and award entries. Their deep focus means they have excellent connections with UK construction trade press and a solid understanding of the market's challenges.
Pros:
100% focused on the construction industry.
Strong relationships with trade media.
Cons:
Based in the UK, so less ideal for US-focused campaigns.
Traditional agency model.
8. C-Suite Content
C-Suite Content provides writing and PR services for B2B companies, including those in the construction and engineering sectors. They focus on creating high-quality content like case studies, white papers, and press releases that position their clients as thought leaders. Their strength is in content creation and strategic placement.
Pros:
Excellent at creating technical and thought-leadership content.
Services can be project-based.
Cons:
Less focused on broad media distribution.
Not exclusively a construction PR agency.
Why Media Outreach is Crucial for Contractors and Developers
In the competitive construction market, a strong reputation is your most valuable asset. Media outreach, a core function of a construction PR agency, is the process of getting your company's story in front of the right audience through news outlets. When your firm is mentioned positively in the media, it acts as a powerful third-party endorsement. This builds trust with potential clients, subcontractors, and investors far more effectively than traditional advertising.
For general contractors, positive press about a completed project or a safety award can directly influence bidding opportunities. For real estate developers, securing coverage for a new project in publications read by investors can be critical for funding. Furthermore, consistent media presence helps with talent acquisition, as top architects and engineers are drawn to firms with a strong public profile. According to the U.S. Bureau of Labor Statistics, the construction sector is projected to grow, meaning competition will only intensify. A strategic approach to PR is essential for standing out.
Building Your Brand with Real Estate Development PR
Real estate development PR is a specialized field focused on creating a narrative around a property. It's more than just announcing a groundbreaking. It's about telling the story of the project's vision, its impact on the community, and its unique architectural features. An effective PR strategy can transform a building from a simple structure into a landmark destination.
An architecture PR firm can help secure features in design and lifestyle magazines, highlighting the innovative aspects of a project. This not only attracts buyers or tenants but also elevates the brand of the development firm and the architects involved. Key PR activities include media tours for journalists, creating compelling visual assets, and positioning company leaders as experts in urban development or sustainable design. This type of targeted outreach ensures that your project is seen by the people who matter most, from high-net-worth investors to influential community stakeholders.
Our AI-powered platform makes it simple. Just provide a few details about your announcement, and our system generates a professional press release draft. We handle all the heavy lifting.
Guaranteed Media Placements
AP News Network Coverage
Fast 48-Hour Turnaround
Measuring the ROI of Your Construction PR Efforts
One of the biggest questions founders ask is how to measure the return on investment (ROI) from PR. Unlike advertising, PR's value isn't always measured in direct clicks. Instead, its impact is seen in key business metrics over time. For a construction PR agency, success can be tracked through:
Website Referral Traffic: A high-quality backlink from a news article can drive significant traffic to your site.
Search Engine Ranking Improvements: Media placements on authoritative news sites boost your website's SEO, making it easier for clients to find you when they search for "contractor marketing services" or "local developers."
Lead Source Tracking: Adding a "How did you hear about us?" field to your contact form can reveal how many leads came from seeing an article about your company.
Brand Mentions and Sentiment: Tracking the volume and tone of online conversations about your brand provides a clear indicator of your public reputation.
PR.plus simplifies this by providing transparent reports showing exactly where your press release was published, giving you a clear list of valuable backlinks and brand mentions to measure your campaign's success.
The PR.plus Advantage
PR.plus delivers what construction firms need most: visibility and credibility, without the high cost or complexity of traditional agencies. We guarantee your story gets published on major news outlets. Our expert team handles everything from writing to distribution. This ensures your announcement is professional, fast, and effective.
Specialized PR Services
We provide a complete, end-to-end press release service designed for the construction industry. Our team handles the writing, optimization, and distribution, so you can focus on your projects.
- Press Release Writing & Optimization - Targeted Construction Media Distribution - Real Estate Development Announcements - Contractor & Architect Project Showcasing - SEO Backlink Building Campaigns
